Intersect Marketing Group provides online marketing management for small businesses and real estate professionals. Since 2008, our boutique agency has given our customers a distinct business advantage over their competition by offering effective web design, reliable and timely content management, responsive email marketing service, and expert social media management advice. Our long-term and happy customers stay with us not because of contracts, but because we’ve become a valued and trusted member of their team.
Rex’s entire professional career has involved developing marketing initiatives for small and micro businesses. To Intersect he brings his love for technology and his passion for helping others succeed in their business initiatives.
Initially, Rex Boyd identified suitable clients for DealerCRM, a SaaS CRM and Software Solution company. He introduced software and negotiated contracts with automotive dealer principals. His actions increased the customer base by 30% in the first year. This success lead to a promotion to iMagicLab’s new software incubator division.
Within the incubator division, Rex was responsible for researching new business opportunities. Tasks included: fleshing out new business initiatives, identifying and coordinating 3rd party business relationships, researching new CRM verticals, and negotiating celebrity endorsements. Ultimately, iMagicLab’s internal funding priorities shifted and the resources for launching these initiatives became prohibitive.
Negotiated new franchises for automobile and consumer goods distribution for ZAP Electric Vehicles. Identified and Coordinated Fleet Vehicle Sales for Government (GSA) and Corporate Fleet Buyers.
Left company because declining quality standards left me morally unable to represent product.
Employee #3. Significant contributor to company’s exponential growth. Orchestrated day-to-day operations during growth phases. Managed others while maintaining a hands-on approach. Helped to ensure stable company infrastructure, happy customers, and low customer attrition. Responsibilities included, but were not limited to: hiring, managing customer facing personnel, coordinating infrastructure build-outs/alterations, HR, developing internal communication channels, managing corporate IT resources, and business development.
Exited iCarMagic when it relocated from Novato, CA to Baltimore, MD.
ASAPlink’s SaaS CRM is used by program directors to ensure quality communication between parents, teachers, and staff. Simultaneously, it provides empirical data for measuring student progress and program effectiveness. Acted as a design architect and technical liaison for builds 0.9-3.0. Sold partnership to better concentrate on iCarMagic.
Oversaw Marketing, Business Development, and day-to-day operations for 17 Bay Area Locations. Hired and managed staff. Implemented communication and technology systems to streamline operations, dramatically cut overhead, and turned the company profitable. Promoted internally from a tutor to Director of Development to Executive Director.